When we wash hairs, we’re cleansing it of dirt and impurities. Shampoo opens the hair’s cuticle as it cleanses, while conditioner seals the hair’s cuticle to lock in nutrients. The two complement each other for moisturised, stronger hair that’s less prone to breakage.
Consider conditioning hair like you would an exercise regime where you’re expecting to see change to the appearance of your body. While you’ll see some instant benefits after just one session or, in this instance, one wash, you’ll get better results the more you practice (or condition). After one wash your hair will be softer, easier to detangle and shinier. After multiple treatments, your hair will become more beautiful and healthier over time.
Urban Beauty Lounge, Gate, Sompura, Karnataka, India